iPhone 18 Pro Pre-Orders: Deadline to 'Get Ready' Early is Tonight
Apple has opened the pre‑order window for the iPhone 18 Pro and iPhone 18 Pro Max on Saturday, September 12 at 5 a.m. Pacific Time. Customers can lock in their preferred configuration early by using the “Get Ready” button on the Shop iPhone page or inside the Apple Store app.
Background
The “Get Ready” feature lets shoppers select a model, add accessories, and even submit financing or leasing information before the official launch. Apple has set a deadline of 9 p.m. Pacific Time today for anyone who wants to finish these steps ahead of the morning surge. This early‑checkout option is designed to smooth the checkout flow for the expected flood of orders.
Apple’s flagship event, dubbed “Surprise and Shine,” kicks off at 10:00 a.m. Pacific Time on Wednesday, September 9. The company will stream the presentation live on its website, YouTube, and the TV app across multiple platforms, ensuring fans worldwide can watch in real time.
Device Lineup
The agenda for “Surprise and Shine” includes the debut of the first foldable iPhone Duo, alongside the iPhone 18 Pro and iPhone 18 Pro Max. Apple will also unveil the Apple Watch Series 12 and Apple Watch Ultra 4, plus the next‑generation AirPods 5 earphones. Rumors suggest the foldable iPhone represents the biggest single design change in the iPhone’s history, a claim that has the rumor mill humming with excitement.
Pricing Forecast
Research firm TrendForce released price estimates less than a week before the launch, basing its numbers on the latest hardware cost environment. According to the firm, the iPhone 17 Pro started at $1,099, while the upcoming iPhone 18 Pro is projected to begin at $1,240. The estimate reflects a modest increase that aligns with the introduction of new features and the anticipated premium of the foldable iPhone Duo.
How to Secure Your Order
To take advantage of the early‑checkout window, shoppers should first locate the “Get Ready” button on the Shop iPhone page or within the Apple Store app. After selecting the desired iPhone 18 Pro configuration, users can add cases, chargers, or other accessories, then proceed to pre‑approval for financing or leasing if needed. Completing these steps before 9 p.m. Pacific Time guarantees a faster checkout when the official pre‑order opens at 5 a.m. Pacific Time on Saturday, September 12.
Event Significance
Apple’s biggest event of the year is poised to reshape the smartphone market, especially with the anticipated launch of the foldable iPhone Duo. Analysts in Cupertino predict that the new form factor could open a fresh revenue stream and set a benchmark for competitors. The combination of high‑end iPhone 18 Pro models, upgraded wearables, and next‑gen audio accessories underscores Apple’s strategy to dominate multiple product categories simultaneously.
Quick Reference
• Pre‑order start: Saturday, September 12 at 5 a.m. Pacific Time
• Early‑checkout deadline: 9 p.m. Pacific Time today
• Event time: Wednesday, September 9 at 10:00 a.m. Pacific Time
• Key devices: iPhone Duo, iPhone 18 Pro, iPhone 18 Pro Max, Apple Watch Series 12, Apple Watch Ultra 4, AirPods 5
• Price estimate: iPhone 18 Pro starting at $1,240 (up from $1,099 for the iPhone 17 Pro)
By following the “Get Ready” workflow and acting before the 9 p.m. Pacific Time cutoff, customers can avoid the typical bottlenecks that accompany a high‑profile Apple launch. The “Surprise and Shine” event promises to deliver a suite of groundbreaking products, making the upcoming iPhone 18 Pro pre‑order a pivotal moment for tech enthusiasts worldwide.